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January 15, 2026

Wine Club Retention Strategy: What to Do With At-Risk Members

Stop reacting to cancellations. A proactive strategy for spotting and saving at-risk wine club members before they leave.vinSUITE BlogWine Club Retention Strategy: What to Do With At-Risk Members&nbsp...
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January 13, 2026

Why Facebook Is Quietly Limiting Winery Page Discovery, and What to Do Next

By Leeann Froese, Town Hall BrandsOver the past few months, wineries across North America have begun receiving a vague but unsettling notification from Facebook stating that their Page is “not b...
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December 17, 2025

Why Winery Commerce Systems Get Tested in December

December is when winery commerce systems reveal their true strengths — and their limitations.Busy tasting rooms.Holiday gift orders.Club shipments.Online traffic spikes.Staff moving fast across ...
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November 19, 2025

Cyber Week Winery Marketing Strategies to Boost Holiday Sales

Cyber Week Winery Marketing: Planning Smarter, Selling StrongerCyber Week is almost here, and consumers are primed to buy. For wineries, it’s not just a chance to move inventory — it&rsquo...
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October 09, 2025

Facebook/Meta: Turning Fans into Wine Club Members

Facebook/Meta: Turning Fans into Wine Club MembersExpanding on insights from our Wine Club Scorecard, this post explores one of the most underused yet powerful tools for wine club growth: Facebook.Whi...
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September 19, 2025

Loyalty, Deconstructed: Small Moments, Big Retention

Loyalty, Deconstructed: Small Moments, Big RetentionWhat actually makes members stick? In Session 4, Jason Curtis sits down with industry veteran Brian Baker to break down loyalty into practical, repe...
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September 03, 2025

Transform your winery marketing strategy beyond your website

From marketplaces to AI: a multi-channel playbook for small wineriesExpanding your winery’s marketing footprint beyond a static website and tasting room is no longer a luxury: it’s essenti...
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September 01, 2025

From Tasting Room to Text Message: Why SMS Marketing Is the New Pour

Your Customers Check Texts Faster Than Emails, So Why Are You Still Only Relying on Inboxes?The typical American checks their phone 96 times a day, that's once every 10 minutes.While your carefull...
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August 25, 2025

Stop Spray-and-Pray: 5 Wine Customer Segments That Drive Growth Now

Most wineries still send the same message to everyone—and leave money on the table. In Session #2 of the Wine Club Symposium, Laura Simons (Simons DTC Consulting) and the team at Enolytics show ...
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August 08, 2025

Shared Marketing, Shared Success: The $100 Winery Marketing Tool

Picture this: 20 wineries each contribute $100 and collectively receive a sophisticated marketing tool that works 24/7 for years to come, referring business to each other, marketing their area, and cr...
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