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July 09, 2025

The Ultimate Guide to Holiday Winery Marketing: Unlock Big Wins With This 90-Day Q3 Sprint

Everywhere you look right now—Hallmark Channel, Netflix, social media—it’s Christmas in July.And while most people are watching cozy movies and pretending it’s snowing outside,...
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March 17, 2025

Sustainable Winegrowing On-Demand Course Grant Success

Over two years we released 30 online courses that garnered 526 total views in the Sustainable Winegrowing On-Demand online course grant project!Here's what Participants had to Say:"The Sustai...
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March 17, 2025

Custom Canning & Bottling Solutions Designed for Wineries

Expand Your Wine Brand with Rack & Riddle’s Canning & Bottling SolutionsFull-Service Canning & Bottling OptionsAt Rack & Riddle, we’re here to help bring your wine brands t...
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February 18, 2025

Younger Consumers & Wine: 7 Proven Marketing Strategies

It’s the same conversation in boardrooms, discussion boards, symposiums, and industry reports: “Younger consumers just aren’t drinking wine like previous generations.” Sure, th...
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November 14, 2024

Is Your Website Ready For Black Friday / Cyber Monday?

Let's Make Sure You're Covered For Black Friday / Cyber MondayNavigating BFCM can be very challenging. From figuring out what you can offer to setting up the infrastructure to run it, to marke...
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September 10, 2024

The Power of Personalized Marketing in Winery Marketing

With so many wineries vying for customer attention, personalization in marketing is no longer a luxury—it’s a necessity. Tailoring your marketing efforts to meet the individual preferences...
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July 23, 2024

10 Tips to Leverage the 2024 Olympics to Sell More Wine

The 2024 Olympics will take place in Paris, France, one of the most iconic wine regions in the world, and is a fantastic opportunity for wineries to boost sales and engage customers. With the event ri...
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June 03, 2024

2024 Conference Themes

ALL ABOUT ACQUISITION & DATAWith summer here we've wrapped up the winter/spring conferences. This year we’ve noticed two trends. First, every conference seems to have at least one sessio...
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June 03, 2024

2024 Conference Themes

We've made it through the gauntlet of annual conferences that dot the calendar from January – May each year. This year we’ve noticed two trends. First, every conference seems to have a...
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February 15, 2024

Wine Road Unveils Exciting New Ambassador Program to Celebrate Sonoma County!

   Wine Road Unveils Exciting New Ambassador Program to Celebrate Sonoma County! For Immediate Release February 15, 2024 Northern Sonoma County, CA – It's not j...
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