Search Results - Wine Industry Network

February 18, 2025

Younger Consumers & Wine: 7 Proven Marketing Strategies

It’s the same conversation in boardrooms, discussion boards, symposiums, and industry reports: “Younger consumers just aren’t drinking wine like previous generations.” Sure, th...

Corsky Sell More Wine Millenials Gen Z Younger Consumers Tasting Room Marketing eCommerce Wine Club

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WineGlass Marketing

October 21, 2024

Wine’s Rally Cry

The Marketing Behind Come Over OctoberHopefully, by now, you’ve seen some wineries participate in Come Over October, a new program launched to benefit the wine industry. Our industry is facing a...

Come Over October wine marketing

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Prospero Equipment Corp

June 11, 2024

Unlocking the Potential of Ready-to-Drink (RTD) Beverages with Prospero Equipment

Ready-to-drink (RTD) beverages are taking the alcoholic beverage industry by storm. From refreshing spiked seltzers to pre-made cocktails, RTDs offer consumers convenience without sacrificing quality ...

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Wine Industry Advisor

June 05, 2023

Today's wine business news for wine industry professionals...

Afternoon Brief: Bidding Smart at Napa's Big Barrel AuctionOur US editor finds there were some bargains to be had at the scaled-down Napa Valley Vintners auction...

Napa Valley Vintners OIV IWSR Sevenfifty Collective Napa Valley Livermore Valley Wine Community Institute of Masters of Wine White Claw Vinepair To Kalon Vineyard

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Liberation Distribution, Inc.

July 15, 2020

How Large Alcohol Brands Can Shift to a Small-Batch Strategy

For the past several years, thereâ€™s been a massive boom in the small-batch wine and spirits market. Younger generations of consumers have shown a preference for more authentic and personal bran...

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Liberation Distribution, Inc.

January 22, 2018

Things I Learned in Florida

I was invited to speak at the Beer Industry Summit this past Monday where I was a participant on an e-commerce panel. I also stayed for the Wine & Spirits Daily Summit the...

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