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WineGlass Marketing
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November 04, 2025

Meta Ads, Miracle Results: Targeting Holiday Gifting Intenders Without Wasting Budget

Meta Ads, Miracle ResultsIf your holiday Meta ads felt like lighting money on fire in a festive candle, that’s not because social is dead. It’s because your targeting and flighting were bu...
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Highway 29 Creative
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March 24, 2025

SEO for Wineries: How to Optimize Your Website for New Traffic and Wine Club Growth

Search Engine Optimization (SEO) is the key to unlocking consistent, high-quality traffic to your winery’s website. Whether you want to grow your wine club, drive more eCommerce sales, or bring ...
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Highway 29 Creative
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Corksy
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September 23, 2024

Master Winery eCommerce Success: Your Ultimate SEO Checklist to Boost Sales

While winery eCommerce has been around for a while, many wineries did not fully embrace this direct-to-consumer (DTC) channel until they were forced to during the pandemic. Some wineries have adapted ...
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Corksy Sell More Wine SEO Marketing eCommerce Online Sales Website
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WineGlass Marketing
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July 30, 2024

Why Website Updates are Important

WHY WEBSITE UPDATES ARE IMPORTANT(AND HOW TO KNOW IF YOU NEED ONE)I can feel your eye-rolls and hear your inner voice about this topic. You already have a website. It works fine. You spent good money ...
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WineGlass Marketing
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June 03, 2024

2024 Conference Themes

ALL ABOUT ACQUISITION & DATAWith summer here we've wrapped up the winter/spring conferences. This year we’ve noticed two trends. First, every conference seems to have at least one sessio...
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WineGlass Marketing
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June 03, 2024

2024 Conference Themes

We've made it through the gauntlet of annual conferences that dot the calendar from January – May each year. This year we’ve noticed two trends. First, every conference seems to have a...
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WineGlass Marketing
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January 31, 2024

Our Five Top Marketing Priorities for 2024

OUR FIVE TOP MARKETING PRIORITIES FOR 2024TACKLE THE NEW YEAR LIKE A BOSSIf you’re like most of us, the holiday marketing campaigns are well underway, and you’re now focusing on next year&...
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WineGlass Marketing
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November 06, 2023

Four Essential Web Metrics This Holiday

FOUR ESSENTIAL WEB METRICS THIS HOLIDAYHappy November …or the official start of the holiday sales season 2023! Deloitte forecasts e-commerce sales will grow between 10.3% to 12.8% year-over-yea...
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Wine Business Institute at Sonoma State University
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October 25, 2023

Elevate E-Commerce for Wineries on a Small Budget

This workshop will teach you how to elevate your winery's e-commerce efforts on a budget of $1,000 to $5,000. We will cover everything from building a strong foundation for your ecommerce success ...
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e-commerce Google Analytics Google Merchant Center ecommerce marketing
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WineGlass Marketing
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August 29, 2023

Your Historic Website Data on Google Analytics: What You Should Do

Data is pivotal in modern marketing, acting as a powerful catalyst for informed decision-making and targeted strategies. In today’s data-driven world, marketers recognize the vital importance of...
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