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January 09, 2026

Ciatti California Market Report - January 2026

2025 in review; looking ahead to 2026This month’s California Report looks back at 2025 on the bulk wine and grape markets and ahead to what we might expect to see in 2026. Bulk inventory charts ...
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December 17, 2025

Generate Revenue While You Sleep: Two-Way Marketing Integrations to Kick Off 2026

We’re getting a jump on wine data innovations in 2026 with this sneak preview of an announcement we’re excited to make, formally, very soon:Two-way marketing (automated) integrations with ...
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December 16, 2025

Plata Wine Partners Saves the Equivalent of 1–2 Full-Time Roles and Achieves 100% Costing Accuracy with InnoVint

Plata Wine Partners is a premium “vineyard-to-bottle” production house rooted in California’s top coastal AVAs. With more than 20,000 acres of sustainably managed vineyards, Plata pr...
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December 10, 2025

Announcing RFV: New Insights into Distributor Depletion Data

The wizard behind the curtain.That has always been the image that comes to mind when I ask wine people about data from their distributors.We’ve made headway on pulling back the curtain on distri...
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November 13, 2025

Ciatti California Market Report, November 2025

"In the dark": Wine industry crying out for certaintyOctober rainfall complicated harvest at the end of an already challenging growing season, characterized by cooler-than-normal weather and...
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November 05, 2025

Here’s How the Future of Wine Looks

The future of wine looks different than many wineries see it today.Maybe, like many wineries today, your winery sees your DTC business in a separate silo than your wholesale business.There are lots of...
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October 21, 2025

Why You Should Be Irrigating Right Now…Even with the Rain

Hear me outUp and down the California Coast, we got some rain last week. Up North, places got around 1.3” with up to 2” closer to the ocean. Down south in Paso Robles, we’re looking ...
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October 09, 2025

Ciatti California Market Report, October 2025

Harvest fairly smooth; bulk activity ticks upCalifornia’s 2025 winegrape harvest is moving into its latter stages. Timing, particularly in Coastal areas, is at the later end of normal parameters...
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September 23, 2025

You Won’t Hit a Target You Can’t See

If you’re like me, the first thing you’ll think reading this title is “you can’t know that; people hit invisible targets by mistake all the time!” Touché. Can...
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September 11, 2025

Ciatti California Market Report, September 2025

Harvest underway amid continuing demand weaknessCalifornia’s 2025 harvest is progressing amid normal conditions, with August and early September temperatures returning to or exceeding seasonal a...
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