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January 14, 2026

Preparing for Potential Distributor and Retailer Bankruptcies

With the expected continuing market correction of the alcohol beverage industry to consumer demand, wine producers are preparing for potential bankruptcies or shuttering of trade purchaser businesses ...
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December 11, 2025

Ciatti California Market Report - December 2025

Supply-demand alignment: Signs of progress?“All will be hoping 2025 is the year sales stabilization finally arrives,” the California Report stated in January. Unfortunately, those hopes we...
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November 17, 2025

Exhibiting at the WIN Expo? Don't Forget Your Booth Insurance

All WIN Expo exhibitors are required to carry general liability coverage with minimum limits of $1M per occurrence and $2M aggregate. You can absolutely use your own provider — but Brandt Insura...
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November 04, 2025

Meta Ads, Miracle Results: Targeting Holiday Gifting Intenders Without Wasting Budget

Meta Ads, Miracle ResultsIf your holiday Meta ads felt like lighting money on fire in a festive candle, that’s not because social is dead. It’s because your targeting and flighting were bu...
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October 21, 2025

Skip the Crystal Ball: Real Insights Are Hiding in Plain Sight

A WINERY GUIDE TO AVAILABLE RESEARCHYou know what’s better than spending ten grand on a focus group where Jan from accounting tells you your wine label “feels aggressive”? Doing your...
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September 25, 2025

Duravant Showcases Food Sorting and Handling Equipment at Pack Expo Las Vegas

Duravant’s Food Sorting and Handling Group, including operating companies Key Technology, PPM Technologies and WECO, will showcase their world-class equipment at Pack Expo Las Vegas booth W-1044...
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September 10, 2025

Online Reservation Systems vs. Built-In Booking Features on Winery Websites ”” What Should You Choose?

In today’s wine industry, tasting room reservations are not just operational tools — they are strategic levers. According to the 2025 SVB State of the Wine Industry Report, tasting room vi...
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September 09, 2025

2025 Wine Community Survey

We’d love for you to share your insights! Sonoma County Winegrowers invite you to participate in this brief survey to help us better understand the needs and priorities of our wine industry part...
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September 02, 2025

Why Keeping Pest Birds Away from Your Winery Matters

For winery owners and vineyard managers, pest control is a constant, and often underestimated, challenge that plays a critical role in maintaining both quality and reputation.From preventing insect in...
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August 15, 2025

Saxco Update: Constellation of Tariff Shifts Complicates Glass Sourcing

July's supply chain landscape feels deceptively calm, but the undercurrents are shifting. Fuel costs ticked upward again – $3.599 to $3.779 per gallon – putting quiet pressure on logis...
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