
As social media continues its journey towards being THE most important channel for customer communications and wine club retention, wineries are working harder than ever to stand out in the sea of content.
Meet the Speakers
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Chip Forsythe Q: What have you found is the best way to get the attention of millennials on social media? A: "Being genuine. Faking it on social media in incredibly easy to see through with a quick Google search, and nothing is more lame then someone trying to be cool. But categorizing millenials like that is just a generic as me saying, how do I get the attention of old people?' It doesn't " ... Read Full Q&A |
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Marci Ikeler Q: What do you predict for the next phase in the evolution of social media? A: "Snapchat ushered in the age of live video, and it's here to stay. Instagram Stories have rapidly caught up to Snapchat's features, and have the bonus of the Facebook network's strong targeting and " ... Read Full Q&A |
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| Conference Overview & Registration |






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