Factor4 announces our partnership with SavorConnect, a leading cloud-based integration platform, to launch omnichannel gift cards (usable online, in-store and via mobile devices) on Shopify. SavorConnect OmniGift integrates Shopify with the Factor4 gift card program, enabling Shopify store owners to sell gift cards in Shopify or in one of close to 100 POS systems connected to Factor4.

Dan Battista, Factor4's CEO said, "Few firms offer true omnichannel gift cards; even fewer also give merchants a choice of payment processors. We believe this is the first omnichannel gift card on Shopify that allows merchants to choose their payment partner."

Online sales of gift cards have exploded due to Covid-19. A 2020 NAPCO Research report shows an 80% increase in digital gift card sales from 2019. Other reports estimate the total U.S. gift card market at almost $240 billion by 2025. Today's consumers want to use gift cards in stores and on mobile platforms as well as via websites which they can do at infinite locations because of Factor4's partnership with SavorConnect. 

Ben Weiner, CEO at WineryConnect (developer of the SavorConnect platform) said, "These OmniGift cards offer fully customized branding; and can be redeemed at potentially unlimited numbers of physical and virtual locations. This maximizes flexibility for merchants and their customers, opening up major new revenue streams."

Sam Weiner, WineryConnect's CTO, said, "Shopify apps require cutting-edge integration at scale. Our years-long investment in multi-tenant cloud-based integration lets us offer this service cost-effectively. We are excited to partner with Factor4 OmniGift sales on Shopify."  

Check out today's article in CX Today about this integration: https://www.cxtoday.com

Contact us at sales@factor4gift.com or 484-471-3963 to learn more about our OmniGift Solution.