Decorating for Impact

• Creative Intent: The artwork captures the essence of each species - not just in appearance, but in movement and spirit.

• Emotional Connection: Patrons aren't just purchasing a bottle; they're supporting endangered wildlife. The label becomes a conversation piece, influencing both awareness and action.

Applying our Screen Printing & Etching Expertise

Our team had the privilege of both screen printing and etching these intricate designs for Menagerie Cellars, capturing the delicate details that embody the beauty of each animal.

1. Screen Printing

   • Transformed intricate illustrations into vibrant inks layered precisely on glass.

   • Techniques like trapping ensured clean transitions between thick/ thin lines and negative space, preserving design clarity.

2. Etching

   • Added tactile depth, giving labels an upscale, collectible feel.

   • To translate artwork seamlessly into glass textures, we refined design elements by ensuring a minimum line thickness (1 pt.) and removing overly fine details.

This meticulous adaptation preserved the original artistic vision while making it production-ready for glass application.

A Bottle That “Speaks” Conservation

Beyond aesthetics, this label series functions as a brand ambassador for Menagerie Cellars’ conservation mission:

• Shelf Presence: The bold, beautiful labels stand out - not just visually, but emotionally.

• Narrative Engagement: Each animal design prompts curiosity and fosters conversations about endangered wildlife.

• Brand Alignment: The label art directly reflects the winery’s mission - turning packaging into a platform for awareness and impact.

Menagerie Cellars and Bergin have shown that packaging can extend purpose - merging design, emotion, and environmental stewardship. If your brand seeks to weave storytelling into its label art - whether through color, texture, technique, or image - our team is ready to help translate your vision into glass.

Contact us to begin creating labels that do more than decorate - 

they communicate, educate, inspire, and sell.

Website: www.berginglass.com

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ABOUT BERGIN

Since opening our doors in 1989 as a small studio focused on hand-etched and painted bottles, Bergin Screen Printing & Etching has grown into an 82,000-square-foot facility producing thousands of decorated bottles each day. We’ve built our reputation by staying true to the craftsmanship that started it all, while embracing innovation, investing in advanced technology, and fostering a team deeply committed to our clients' success. Known for precision, creative execution, and consistent service, Bergin remains a trusted partner for wineries seeking packaging that reflects the quality of what’s inside.