The West is the top region for wine and Sunset is the dominant media brand of Western lifestyle. Westerners drink over 60 million glasses of wine each week and are 35% more likely to spend $3,000+ on wine in the past year than the average affluent adult.
WINE & THE SUNSET AUDIENCE
900,000 monthly online visitors
1 million social followers
Over 500,000 newsletter subscribers.
96% of Sunset readers drink wine and more than 3 out of 4 subscribers drink wine every week.
Sunset readers are 106% more likely to be enthusiastic consumers of wine.
Sunset readers are 54% more likely to try new and different wines
96% say they enjoy exploring new wines.
The Sunset Magazine International Wine Competition will take place June 10th - 12th, 2025. The final deadline for submission is May 22nd, 2025.
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