Wine sales in the profitable direct-to-consumer (DtC) channel are slumping, but there are general actions wineries can take to enhance their competitiveness in this hypercompetitive marketplace.
The Fall 2024 issue of "Winescape," a U.S. wine industry report series from Terrain and American AgCredit, looks specifically at DtC, with clear analysis of the root causes of the sales decline and concrete suggestions for how to put your best foot forward in this challenging market environment.
Read and download the Fall 2024 issue today to learn what steps wineries can take to boost their DtC competitiveness: Winescape.com.





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