Award-Winning Package Designs – Do They Matter?

Insight from Affinity Creative GroupOnce again, Affinity Creative Group has received a bounty of accolades for their clients from several design competitions, including WBM PACK and Graphis Design Awa read more

Acidity Trip Wines Francis Ford Coppola Winery Oak Ridge Winery Paul Hobbs Deutsch Family Wine and Spirits

Purchasing a Future Proof Palletizer

According to Technopedia, “Future proof” describes a product, service or technological system that will not need to be read more

Minimalism: Packaging Design Considerations to Ensure Less Is More

A lot has been made of the “minimalist” design trend that has gained momentum over the last several years. This refers to brand design that embraces a simple, subdued, and uncluttered aest read more

Which Palletizing System is Best for Your Application: Low-Level or High-Level?

One of the details that must be addressed when selecting a palletizer is whether a low-level (ground-level) or high-level (built on an overhead platform) system is best suited for the application.Mach read more

7 Reasons To Create A Custom Bottle Mold

Global Package works read more

WineBottles WinePackaging WineLabels WineBottleArt WineLabelDesign WineLabelArt RoseWine LimerickLane CustomBottle CustomPackaging

GPI Clear Choice Award Winner for Wine: Menage a Trois

Congratulations to Menage a Trois on their 2023 Clear Choice Award! The Glass Packaging Institute (GPI) determines winners based on four categories: package design, shelf impact, storytelling strength read more

In Their Own Words: Part One by Erica Harrop

I’ve recently been receiving some wonderful feedback from designers with whom I’ve worked over many years, so I thought I’d share a few. Here’s one from Tony Auston, founder an read more

Affinity Creative Group Gets ‘Dirty Minded’ for Raventós Codorníu

MARE ISLAND, CA­––Are you a ‘Dirty Minded’ wine drinker? Raventós Codorníu certainly hopes so. This global and historic producer of fine wines engaged read more

Dirty Minded Label Design

Affinity Creative Group Unleashes a Sweet Design for Doughball Whiskey

March 9th––MARE ISLAND, CA­––Patco Brands, a family-owned and operated adult beverage company known for its innovative drive, engaged read more

Package Design Dough Ball Whiskey

2022 Emerging Trends in Wine & Spirits Packaging Design

As the pandemic continues, it’s evident that consumer behavior within the wine and spirits industry has drastically changed, forcing brands to reimagine the way they connect with their audience. read more

Packaging Design Cynthia Sterling